Qantas adds Deliveroo to its Frequent Flyer Program Partnership
26th Oct 2016
"The Flying Kangaroo" has partnered with the food delivery service "Deliveroo", offering members of its Frequent Flyer club to earn two Qantas Points for every dollar they spend with this service. This is the first time the Australian flag carrier is partnering with an online food delivery business.
Commenting on the newest partnership, Qantas Loyalty Chief Executive Officer Lesley Grant said:
"Food is the second most popular interest among our members after travel so we think they'll be delighted to discover they can now earn points when they order food from their favourite restaurants through Deliveroo."
"We know consumers are increasingly moving online to make their purchases so we need to make sure we're giving Qantas Frequent Flyers new opportunities to earn with partners like Deliveroo that make it quick and easy for them to earn points online and through their mobile devices."
Qantas Loyalty CEO also said the partnership with Deliveroo shows the airline's continued interest in data-driven innovation.
Deliveroo's country manager for Australia Levi Aron said:
"The Deliveroo and Qantas partnership is an exciting way for our customers to extend their foodie experience outside of their home or office and eat their way around the world. It's important for Deliveroo to identify partnerships that give our loyal customers rewards that are relevant to them and we see immense potential in this unique partnership that combines food and travel."
In order to take advantage of this offer, Qantas Frequent Flyer members will first need to go visit Deliveroo website at deliveroo.com.au or download the Deliveroo app on their mobile phones, click on "My Account", find the "Qantas" tab and finally enter their Qantas Frequent Flyer details in there.
Those who want to earn more points can do so by paying for their Deliveroo order using a Qantas Points earning credit cards.
The partnership with Deliveroo is another example of Qantas responding well to the changes in behaviour of its customers, as more and more of them are now paying online for the services they seek.